Principles of management Essay Example | Topics and Well Written Essays - 750 words - 2

Principles of management - Essay ExampleIn 1948, they reorganized that their business as a ground beef stands using production line principles. Ray Krocjoined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its cosmopolitan growth.McDonalds vision is to be the worlds best quick service restaurant experience. Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every restaurant smile. Below is the content of the McDonalds Vision Statement which is detailed with their outlook of the future. This mission is an effective and successful statement which is powerful, compelling, conveying confidence and invigorate views of the future. The importance of these types of statements is not being underestimated but to describe the values, services and vision for the future.McDonalds brand mission is to provide customers with favorite place and way to eat and dr ink. Their intercontinental operations are aligned around a global strategy which is referred to as Plan to Win, which center on an exceptional customer experience of People, Products, Place, equipment casualty and Promotion. They are committed to continuously improving their operations and enhancing their customers experience.The McDonalds headquarters is in the McDonalds Plaza which is located inOak Brook at Illinois. Its site is on the former headquarters of Paul Butler the founder of Oak Brook.McDonalds moved into the Oak Brook facility from an office of theChicago Loopin 1971.McDonalds was twisting in a number oflawsuitsand other legal cases which involvedtrademarkdisputes. His company had been threatened by many food businesses with legal action unless it drops the Mc or Mac from trading names. . The McDonalds company has defended itself in several cases that involveworkers rights. In 2001, the company was fined 12,400 by British magistrates for employing illegally and